Top Series for Brand Recall in 2011
Yesterday, The New York Times published a short list of the top scripted and non-scripted television series for brand recall in 2011. Brand Arc is delighted to announce that ABC’s “Modern Family” is leading the scripted series pack with an index of 240. We’re also excited that“Ellen” showed an impressive index of 256, making it one of the top non-scripted series for brand integration in 2011 as well.
For the entire list, which includes shows like “Celebrity Apprentice”, “X Factor” and “Late Night With Jimmy Fallon,” click HERE.